That depends on your priorities. Lying to the press is never a good idea. In the information age, falsehoods can come back to haunt you and severely undermine your credibility. Tell a lie before all of the facts are out and an enterprising reporter can make you pay. But that's actually not what happened with the UFC and the main event for UFC 115. The UFC was much more brazen. Rather than lie and work to cover up details they didn't want disseminated, the UFC deliberately went on the record in interviews in print, radio and online saying words and spreading messages they knew to be false. That means they actually incorporated the unwitting press into their ...

   As Strikeforce draws ever nearer to it’s April 17 date in Nashville, the promotion is already starting to forge ahead with plans for another major show in June that will feature a current champion and a former champion on the same card. Another event, on May 15, has already been scheduled and announced for St. Louis. While the June card has not officially been released, it's believed Strikeforce will put a show on late in the month at the HP Pavilion in its hometown of San Jose, Calif. Two top fighters who will be featured on the June card are former middleweight champion Cung Le and current women's 145-pound champion Cris "Cyborg" Santos. Coming off a win over ...

  Keeping things fresh and new is tough for any reality show, especially when you reach the eleventh season, but the UFC has come up with a new idea for “The Ultimate Fighter” that is showcased in this season’s premier episode. With 28 competitors working to get into the house by fighting it out amongst each other, the 14 winners are left with a peculiar situation on how the tournament will break down with an odd number of fighters left over. As UFC president Dana White explained in the first episode of the new season, they will employ a new wildcard format this season. The way it works is after the 14 winners from the preliminary ...

Strikeforce will showcase one of its top stars when UFC veteran Nick Diaz shares the stage with women’s champion Cristiane “Cyborg” Santos and 1982 Heisman Trophy winner Herschel Walker during a Jan. 30 event at the BankAtlantic Center in Sunrise, Fla., the promotion announced on Friday. Opponents for the three have not been booked. A Brazilian jiu-jitsu black belt under Cesar Gracie, Diaz has proven himself one of the most versatile competitors in the sport. The rugged 26-year-old Californian will carry ...